What does mass media have to do with it?
The next step in the “new” mass media industry is to build out its own content management systems.
The next big thing is “online news.”
“We want to be the internet of the future,” says David Zell, founder of the technology firm Zell Media Group.
“That’s what we want to do.
We want to build an internet of stories, with a news app that can feed and filter content and sort of provide the kind of analysis that people need.
The idea is to be able to see the world through that lens.”
The Zell group is a big player in the online news market.
But it’s not the only one.
Several other companies have jumped into the space, including BuzzFeed, Buzzfeed News, WIRED, TechCrunch, the Washington Post, Wired, the Atlantic, Wired.com, Techcrunch, Mashable, Mash.com and the New York Times.
The Next Web’s Zell says there’s been a huge shift in the media industry in the past five years.
He likens it to the internet in the late 1990s and early 2000s.
“The internet is kind of like a giant encyclopedia of knowledge, and the world around us is a huge encyclopedia of information,” Zell said.
“We can’t just look at it, we have to use it.
So we built the internet to be a news aggregator.”
He adds that one of the biggest challenges of managing information is that it can change at any moment.
“There’s always going to be new information coming in.
We need to have that information filter and be able tell what we need to know from it.
And we need the algorithms that make that information come to us,” he said.
“That’s where the algorithms come in,” Zelle says.
“I think the internet is like a huge library of information, and it’s important to understand it in order to use its best.
And I think with that knowledge we can build out the next big wave of the internet.”